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Treatment Design Studio for Commercials, Music Videos & Brand Films — Worldwide

Director
treatments that
win the pitch.

Discipline Treatment Design · Director Treatments · Pitch Decks · Mood & Reference Research · AI Concept Frames.
Clients Global production houses, directors and agencies across Europe, the US and beyond.
Delivered for Mercedes-Benz, BMW, Ford, Audi, VW, Sony, Samsung, Nivea, Pepsi, Nutella — and many more.
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— 01 / Brands Trusted by world-class clients
— 02 / Selected Treatments

Treatments that get greenlit.

American Tourister
Fun Is Where You Take It
American Tourister · Director's Treatment
Treatment
McDonald's Affordability
Affordability
McDonald's · Treatment by Director
Pitch
Jägermeister
Jägermeister
Director's Treatment
Treatment
Welcome Back
Welcome Back
Director's Treatment
Treatment
Tokiovada
Tokiovada
Treatment by Director
Treatment
— 03 / Realised

Pitches that became campaigns.

Mercedes-Benz × Alicia Keys
Mercedes-Benz
Mercedes-Benz × Alicia Keys
Vimeo
Erste Group Christmas
Erste Group
#believeinchristmas
YouTube
X-Class
Mercedes-Benz
X-Class — Follow
YouTube
FRIDAY
FRIDAY
Erleichterung
YouTube
Ford Fiesta
Ford
Fiesta — Leben für Fortgeschrittene
YouTube
Mercedes G-Wagon
Commercial
Mercedes G-Wagon
YouTube
— 04 / Services

What we make.

i.

Treatment design

End-to-end visual treatments for commercials, music videos, and brand films. Editorial layout, image research, concept frames, storyboard integration — the document your director uses to win the job.

ii.

Pitch decks

Production-house-grade pitch documents. Cinematic, tightly art-directed, built to move agency and client stakeholders through a vision without a single wasted page.

iii.

Mood & reference

Deep reference research, mood curation, and AI-assisted visual development. We supply the director's visual language — refined, unexpected, and never stock.

— 05 / AI in the Pipeline

ART DIRECTED THEN GENERATED

We work with the sharpest generative tools in the industry — Midjourney, Seedance, Nano Banana, Runway, and more — to move briefs from reference to moving concept frames in hours, not weeks.

AI isn't the pitch. It's the draftsman. Every frame is curated, art-directed, and shaped to the director's intent — so what you get is a treatment with a real visual language, not a mood board of model outputs.

Midjourney Seedance Nano Banana Runway Sora Kling Luma + more
— 06 / Collaborators

Production houses we've worked with.

Got a brief?
Let's win it.

hello@dar-dan.com +49 (0) 176 84 186 946